Are you searching for a way to enhance the effectiveness of your digital prospecting techniques? Direct mail from ContactScience® is an exceptionally effective technique, especially when combined with other innovative strategies such as phone calls or emails. From brochures, postcards, newsletters, or anything in between, direct mail provides your business with a more personalized and unique approach to prospecting, working to drive conversions, increase appointments, and stand out in a digitally-focused marketplace.
Direct Mail Infused Prospecting
How many times has your business mailed to a prospect who is no longer at the address or is on vacation? With the direct mail tool from ContactScience®, your sales representatives easily control the prospecting roadmap, meaning:
Nothing is mailed unless the representative has the bandwidth to make a timely follow-up call.
Sales reps dictate who should, or should not, receive a direct mail piece, approving the sending of mailers based on what they learn during the first call.
The expected delivery date is displayed on the reps worksheet, making it easy to plan for a timely follow-up call.
Direct mail can be used as either a marketing campaign or a prospecting touch for business development. When used as a marketing campaign, direct mail is primarily an effective brand builder. On the other hand, when used as a prospecting touch, direct mail is a different type of ‘touch’ from the traditional voicemail and email touches. This highly effective feature is your chance to stand out from the crowd; providing your prospects with material that is tangible, visual, and something they will remember.
A direct mail message provides benefits to your prospecting. Why?
Direct mail is a ‘touch’ the target can hold.
Direct mail is a stronger, more visual delivery of the message.
Direct mail can ‘hang around’ longer.
The ContactScience® direct mail tool not only easily integrates with your current prospecting strategies, but works to create awareness and mindshare. As a result, it provides valuable data and raises the temperature of a cold call to a call that is a little warmer.
Give Your Customers Something To Remember
Achieve better prospecting outcomes with direct mail from ContactScience®. For more information, schedule your free consultation today! We are happy to answer any questions you may have.